Leadership

Respect + Trust + Communication = Engagement → Retention

Home Care + Care Management + Move Management + Private Pay Nursing = Integrated Senior Care

G.A.P.S = Get curious. Ask better questions. Position yourself as a resource. Show up consistently.

Nursing Process: Assessment > Diagnosis > Planning > Implementation > Evaluation

Engagement + Strategic Planning + Execution = Franchise Growth & Success

Purpose-Filled Dementia Care = Better Relationships, Better Care, Better Life

Hiring Branch Managers = 1) heart for the elderly + 2) willingness to learn + 3) self-starters

Scale (8-60+ offices) = Agility + Velocity + Integration

Relentless Feedback Loop + Value-Driven Culture = Premium Service

Go Where Others Won’t + Build Community Trust + Deliver Consistently = Rural Home Care Domination

QUAD Formula = Qualify + Understand + Align + Deliver

Defined roles + Robust training + Dedicated oversight + Reliable staffing + Consistent communication + Accountability system = Successful VA Integration

Speed of Success = Think It. Do it. Fix it. Leverage it.

Hire People (Employees) + Trust People (Office Team) + Help People (Referral Sources) = Get More People (Clients)

Community Size (100+) + Scalable Staffing (1:8–12 ratio) + Simple Daily Pricing = Sustainable Revenue in Independent Living

Visibility + Partnerships + Advocacy = Market Leadership

Growth Projection = Market Reverb + Financial Foresight + Operational Discipline

Two types of home care managers: 1) set it and forget it or 2) I'll just do it myself